Bhooth Bangla had a good second week collecting 36 crore nett but it has been supported by the Buy One Get One Free offer over the last two days which looks set to continue. This would have given the film around 50 lakhs extra over the last two days and it hardly matters if the film collects 35.50 crore nett or 36 crore nett as its the same thing so its really hard to understand why its done.
There were good advances of the Marathi film Raja Shivaji and it could be to counter act that but eventually however well that film does it is Marathi film which will stay mainly in one state while Bhoot Bangla has a market outside the state. It is also sometimes done to reach a figure for a digital deal reached for a better digital deal.
Overall the film has held steady in week two showing a drop of under 55% from week one and stands at almost 115 crore nett which is what Jolly LLB 3 did in its lifetime business. The Thursday bump was because its a holiday on Friday and in Maharashtra its like a national holiday so the film will go up again on Friday. The collections of Bhooth Bangla till date are as follows..
Paid Previews 3,50,00,000 apprx
Friday - 11,50,00,000 apprx
Saturday - 18,00,00,000 apprx
Sunday - 21,50,00,000 apprx
Monday - 6,15,00,000 apprx
Tuesday - 7,25,00,000 apprx
Wednesday - 5,50,00,000 apprx
Thursday - 5,00,00,000 apprx
Week One - 78,40,00,000 apprx
Friday - 5,00,00,000 apprx
Saturday - 9,75,00,000 apprx
Sunday - 11,25,00,000 apprx
Monday - 3,00,00,000 apprx
Tuesday - 3,50,00,000 apprx
Wednesday - 3,00,00,000 apprx
Thursday - 3,75,00,000 apprx
Second Week - 36,25,00,000 apprx
TOTAL - 1,14,65,00,000 apprx
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