Ragini MMS Two Has Plus Points For Box Office
Thursday 20 March 2014 12.00 IST
Box Office India Trade Network
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Ragini MMS 2 has a few plus points for the box office despite the first Raagini MMS released in 2011 not finding appreciattion. Ragini MMS culd not sustain collections after an okay start. This time the start could be better as the combination of horror and sex does work in certain markets.

 

The biggest plus for Ragini MMS 2 is the music as the Baby Doll song has emerged the biggest chartbuster of 2014. The song is a phenomenal hit in the North and that is where horror and sex works less due to the high concentration of premium multiplexes.

 

But that is where the chartbuster song can come into play as it could bring in the audience in the North while sex and horror has a good market in the East, CPCI Berar, Nizam and Maharashtra. If this was to happen it will open to healthy numbers though the evening will be affected by the cricket match. The other release Aankon Dekhi and Gangs Of Ghosts are totally dependent on word of mouth.


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