Wajah Tum Ho Is Low On Day One
Saturday 17 December 2016 12.00 IST
Box Office India Trade Network
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Wajah Tum Ho had a low opening day of 2 crore nett. The film is a low budget film and even the start was not too bad and if it had picked up en the evening it could have done around 3 crore which would have been a decent start for this film. The problem was that business in multiplexes was lower in the evening at some places and multiplexes in big cities have recorded very dull collections. The business of multiplexes in smaller centres is better and so are the single screens in these centres but they are still below average. Demonetization would have affected in these places. It will be a struggle for the film from here on as with multiplexes not really tending on Friday means growth will be limited.

 

 

The other releases like Gang Of Littles, Sarthak and Shor Se Shuruaat were washouts as expected. Rogue One - A Star Wars Story has also fared poorly with around 1 crore nett on day one. Despite being a huge event film in the West there is little brand value in India as they have never found an audience and that is reflected in the collections. It should get a bigger audience over the weekend but the film is going nowhere. The collections are lower than Star Wars - the Force Awakens released around the same time last year.


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