Airlift Has Good Growth On Sunday
Sunday 24 January 2015 23.30 IST
Box Office India Trade Network

 

Airlift had good growth on Sunday with collections set to be around 16.75 crore nett. The 15-20% growth may not be huge but for this type of film but it is good as a huge chunk of business is coming from city multiplexes and these are weak on Sunday morning and evening so there is a limit to how far they can grow on Sunday. The mass markets have done better on Sunday and are at decent levels after two days of low collections.

 

The weekend will be 42 crore nett plus which is a good weekend for the film and more importantly it has got there for a 11 crore start with very strong uptrend on Saturday.

 

 

The trend is good and Monday will be further boosted by evening collections at city multiplexes as next day is a holiday and its city multiplexes where the bulk of the business is so the film is almost certain to have two days of good collections. The film has chances to challenge Akshay Kumar's highest first week collection which was Rowdy Rathore (75 crore) but it will be Wednesday that is crucial for that.

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