Jai Ho Advance: Single Screens Phenomenal Overall Good
Thursday 23 January 2014 09.00 IST
Box Office India Trade Network

Jai Ho has had a good advance with single screens phenomenal. There are some single single theatres in places like Jodhpur, Lucknow, Indore etc which have a 25-30% better advance than Dhoom 3 or Chennai Express. The Salman factor together with action has been working like magic at single screens since Wanted in 2009 and its no different with Jai Ho.

 

In the UP, Rajasthan and CI belts, single screens have probably seen the best advance ever but there is a lag at multiplexes in places like Delhi, Punjab, Bangalore and Kolkata compared to the advance of other recent big openers.

 

Still the advance overall  is good but less than Salman Khan's Ek Tha Tiger and at multiplexes it is less than Bodyguard also. The film has a near perfect release with most multiplexes outside South allotting most of their screens to the film as the holdovers have either run out of steam or  were not doing well anyway.